BILLIE EILISH “HIT ME HARD AND SOFT” POP-UP EN UMUSIC SHOP CAMDEN

MAY 2026
UMusic Shop Madrid was transformed into the world of HIT ME HARD AND SOFT: THE TOUR LIVE IN 3D, creating an immersive pop-up experience for Billie Eilish fans. The space brought the tour universe to life through curated visuals, exclusive merchandise, music, and limited-edition releases.
Over the weekend, the store became a meeting point for fans in Madrid, offering a chance to step into the artist’s world.