GLOBAL BEATLES DAY

JUNE 2026
UMusic Shop Camden celebrated the first official Global Beatles Day with a special in-store takeover dedicated to one of the most iconic bands of all time. The space was transformed with themed decoration inspired by All You Need Is Love, alongside exclusive posters and badges for visitors. Fans enjoyed a full day of Beatles favourites in-store, iconic performance footage, and a postcard writing station to share messages of love and connection. The activation brought together lifelong fans and new audiences to celebrate the enduring message of The Beatles.